Confucius in ancient times and Zhu Xi in recent times: Zhu Xi in the traditional culture craze

[Editor’s note]

Zhu Jieren, the 29th descendant of Zhu Xi, is a tenured professor at the Institute of Ancient Books of East China Normal University, and concurrently holds the post of President of Shanghai Confucianism Research Association. He was the president of East China Normal University Press. He has been engaged in the study of China’s classical philology, Confucian classics and Zhuzi for a long time. He is the editor-in-chief of Zhuzi Quanshu, Zhuzi Quanshu External Compilation, Zhuzi’s Works in Song Dynasty and Zhuzi’s Works in Yuan and Ming Dynasties.

On April 20th, Professor Zhu gave a special lecture entitled "Zhu Xi in the traditional culture" in the store of Wukang Building, Dayin Bookstore. He used Zhu Xi’s famous sentences and two portraits as a wedge to reveal Zhu Xi’s multiple identities. At the same time, it is pointed out that Zhu Xi’s greatest historical contribution lies in his being a master of orthodoxy who keeps pace with Confucius. By simplifying and post-classicalizing Confucian classics, establishing a conscious philosophy system, reconstructing a complete system of Confucian etiquette system, supplementing Confucian cosmology and theory of mind, and creating a self-contained discourse system, Zhu Zi completed the great cause of transforming Confucianism and constructing Neo-Confucianism. In view of this, it is of great significance to pay attention to and study Zhu Xi’s studies in the tide of traditional cultural fever. The Paper was authorized by the organizer East China Normal University Press to release the lecture contents.

For the source of living water: Zhu Xi’s philosophical poems

As far as the academic circle is concerned, after the reform and opening up, Zhu Xi’s study became hot and became a prominent study all over the world. But unfortunately, among the general public, I don’t know anything about Zhu Xi at all. I call him Zhu Zi here, because he is my ancestor, and I can’t call him by his first name. This is the culture of Chinese. But I know that when I talk about Zhu Xi, many people don’t know who he is. Even when I talk about Zhu Xi, many people don’t know who he is. This is a great contrast between the academic circles and the people. I want to shorten this contrast through my lecture today, so that everyone can understand Zhu Xi and how important his position is in China traditional culture, and make everyone interested in reading some Zhu Xi’s books. I think my goal has been achieved.

On April 1st, People’s Daily had a very important signed article entitled "Come for Living Water with a Source". This sentence came from Zhu Xi’s "Feeling from Reading Books". This poem is very famous and consists of two poems. The first one is "Half an acre of square pond is opened, and the sky and clouds wander together. How can the canal be so clear?" Because there is a source of living water. " The second song is "last night, the river was full of spring water, and the huge ship was light." It’s always been a waste of time, and it’s a free day. " Everyone must think that this is a poem describing the scenery, describing a pond and describing the scene of spring water rising. In fact, this poem came into being because Zhu Xi made a great breakthrough in theory when he was carrying out philosophical thinking and theoretical exploration. He suddenly solved this theoretical problem, so he was very happy and wrote these two poems. The first song tells us why he can break through. Because when he is studying this problem, he always feels that he can’t go on. Later, he listened to what the teacher told him, sat down quietly and honestly to read the works of "Er Cheng" from the beginning again. After reading it, he felt that the source was flowing, and he understood and read it clearly, and the problem was solved. What is the next song about? He said that when I didn’t solve this problem, like a boat stranded in the river, I couldn’t push the boat, but once the source of living water came, like spring water on the river, the boat naturally floated up. Don’t push it, it can swim freely in the middle stream.

So this is not a poem about scenery, but a philosophical poem. Give another song: "Last night, when the boat was raining, how was the stormy night over the river?" Look at the test paper alone today? There are still many green mountains and green waters. " This is Zhu Xi’s "Two Sailing in Shuikou". What does this first song tell us? That is to say, there was a lot of wind and waves last night, so I couldn’t sail. I had to stop and it was stormy all night. But today, when I walked out of the cabin, I still saw green mountains and trees. The wind and rain will always pass, and after the wind and rain, it will be green mountains and green waters.

There is another poem that most people may not know, but I have a special liking for it. I think reading this poem will teach us how to treat these setbacks when we encounter difficulties. "There is spring everywhere in the world". There is no place in this world without spring. Don’t look at the world so terrible and dark. "Has the road ever been sleepy?" Which road in the world is to trap people? There’s a way to get through. "If you are tired of this, you don’t know where to live." Where else can you find a place to live?

Zhu Xi is a poet, and my evaluation of his philosophical poems is unprecedented. So far, I haven’t seen the second person’s philosophical poems written better than Zhu Xi’s. He speaks truth, but he doesn’t preach a word. He naturally reveals the truth completely in writing scenery and feelings. This is Zhu Xi’s brilliant place.

The posture of elk and the nature of the forest: a portrait of Zhu Xi

Although Zhu Zi is a poet, he is mainly a philosopher, thinker, philosopher, educator and scholar. The so-called scholar, China’s Confucian classics, knows everything, including astronomy and geography. He is also a calligrapher. His calligraphy has a very unique style. He is also a musician, who plays the guqin well and can compose music. At the same time, he is also a painter and a natural scientist. He has made many discoveries in natural science. For example, he was the first person to find fossils in the world, as stated in Joseph Needham’s History of Science and Technology in China. Hu Shi said that Zhu Xi discovered fossils 500 years earlier than western scientists. In addition, according to Korean scholars’ research, double-cropping rice was also planted by Zhu Xi for the first time. Zhu Xi also has his own algorithm for Pythagorean theorem. He is a very powerful person.

This is Zhu Xi’s own painting of himself, which is called portrait in the mirror. This is Zhu Xi’s image. There are about hundreds of images handed down by Zhu Xi now, but none of them are related to him. Zhu Xi has a definition of himself. In those days, there was a painter named Guo Gongchen, who was a famous painter and made two paintings for Zhu Xi. Zhu Xi praised him very much, so Zhu Xi wrote two articles, which means that painting is either similar in spirit or similar in shape, and there are too few painters who can do both. But Guo Gongchen’s painting was done. He drew two small figures for me, and drew my graceful posture of elk and the nature of the forest. He drew my spiritual temperament. What is my spiritual temperament? Elk is the elk and deer in the wild. The nature of the forest is that I am a savage in the mountains, a folk, like elk and deer scattered in nature.

Confucius in ancient times and Zhuzi in recent times: Zhuzi’s contribution to China culture.

Next, I will talk about Zhu Xi’s contribution to China culture. Intellectuals in the Song Dynasty are very different from those in previous dynasties. They have a very strong sense of cultural consciousness, which is based on their confidence in their own traditions, mainly Confucian traditions. The Song Dynasty was founded after the chaos in the late Tang Dynasty and the Five Dynasties and Ten Kingdoms, when Zhao Kuangyin unified the whole country. During such a long historical period, the Confucian tradition was destroyed, and Buddhism took advantage of it and quickly occupied Chinese’s ideological and spiritual position. This situation has just contributed to some responsible intellectuals in the Song Dynasty. They want to come out to defend and preach the Confucian way, and they have such a sense of mission. Judging from several cultural movements in the Northern Song Dynasty, we all have something to do with such a sense of mission. It was not until the Northern Song Dynasty that the "Five Sons of the Northern Song Dynasty" appeared, including Zhou Dunyi, Shao Yong, Zhang Zai, Cheng Hao and Cheng Yi, but it was Zhu Zi who really completed the transformation of Confucianism and the construction of Neo-Confucianism. Qian Mu had such an evaluation of Zhu Xi’s contribution in history. He said that in the history of China, there were Confucius in ancient times and Zhuzi in recent times. These two men made a great sound and light in the history of academic thought in China and the history of culture in China, leaving a great influence. Looking at the whole history of China, it can be said that no third person can compare with them. Because Confucius is the culmination of ancient academic thoughts and initiated Confucianism, he is the pioneer. In the Northern Song Dynasty, Neo-Confucianism rose, and in the Southern Song Dynasty, Zhu Xi rose, which not only summed up Neo-Confucianism in the Northern Song Dynasty, but also all the academic works below Confucius.These two people, both of them can absorb the crowd flow and return to one trend. It was only after Zhuzi and Confucius that Confucianism got a new upgrade and gave full play to its new spirit.

Mr. Qian Mu further said, what is the main historical mission of Confucianism from the Confucius era to modern Confucianism? It is to cultivate one’s morality, keep one’s family in order, govern the country and level the world, which is the problem to be solved by Confucianism. However, they paid little attention to the original nature. After Wei and Jin Dynasties, Zhuang Laodao’s family flourished and Buddhism was introduced. They seemed to surpass Confucianism in these two aspects. In addition, regarding cosmology, Confucianism has not been solved. The second is about the theory of mind and nature, especially after the prevalence of Zen in the Tang Dynasty. Everyone has to look for answers to questions about life in Buddhism, and Confucianism has not provided answers for everyone. What is the origin of the universe and the origin of human nature? These two very important questions have not been solved by Confucianism. Confucius said, "If you don’t know how to live, you will know how to die." He also said, "I don’t talk about Machamp." He didn’t study this problem. But everyone will face death. If this problem is not solved, he can’t find a final destination. But Buddhism came in, and he told you that people are reincarnated, there is heaven and there is hell, so Buddhism soon occupied China’s ideological position.

Therefore, Qian Mu said that the study of the two origins-the origin of the universe and the origin of human nature, because of the lack of explanation by primitive Confucianism, left room for religion and foreign culture to block Confucianism and occupy local culture. Zhu Ziji’s masterpiece of Confucianism, the masterpiece of Neo-Confucianism in the Northern Song Dynasty and the masterpiece of advanced culture in the times, has built a brand-new theoretical system of Neo-Confucianism, which has responded well to the challenges of the times and given Confucianism new vitality.

In the era of Zhu Xi, the biggest challenge facing Confucianism was Buddhism. As a foreign culture, Buddhism was Confucianism after the transformation of intellectuals in China in Wei, Jin and Tang Dynasties, and it was basically localized in the Song Dynasty. It is precisely because of the success of the localization transformation of Buddhism that its spread is even more powerful, and it has captured almost all fields of Confucianism. We look at the Five Scholars in Northern Song Dynasty. Except for "Er Cheng", the academic thoughts of the other three scholars are all mixed with Buddhist thoughts. Under such a social ideological trend, it takes great courage and ability to defend the purity of Confucianism and innovate its theory.

Zhu Xi first constructed the theory of "orthodoxy", and the so-called "orthodoxy" refers to the Confucian thought and spiritual and cultural traditions. Recognizing "orthodoxy" means acknowledging one’s own cultural tradition, which is a kind of cultural self-confidence. Inheriting "orthodoxy" means inheriting one’s own cultural tradition, which is a kind of cultural consciousness. Cultural self-confidence and cultural consciousness are the core of Zhu Xi’s theory of "orthodoxy". The significance of Zhu Zi’s orthodoxy lies not only in his use of this concept to refer to the Confucian tradition; More importantly, he successfully constructed a pedigree of Confucian inheritance. The successful construction of this pedigree ensures the independence and purity of Confucianism, and excludes the erosion and interference of Buddhism, Taoism and other religions on Confucianism. The direct opposite of orthodoxy is the invasion of heterogeneous culture and the blocking of local culture.

Because of Zhu Xi’s successful transformation and reconstruction of Confucianism, Confucianism has been able to break a new path surrounded by Buddhism and Taoism and continue to be passed down for more than 800 years until today. Why do I say Zhu Xi in traditional culture? Because I want to tell you that the Confucianism we are talking about today is not the original Confucianism of Confucius, but the Confucianism after Zhu Xi’s reinterpretation and transformation.

Simplification and post-classicalization of classics: how Zhu Xi transformed Confucianism

How did Zhu Xi transform Confucianism? I think the first thing he did was to reform the cumbersome and complicated disadvantages of Confucianism and do a classic simplification and post-classicalization work. Why did China’s Confucianism gradually become marginalized? Occupied by Buddhism? In addition to the power of Buddhism itself, there is another reason, that is, our Confucianism itself has problems. Everyone knows the Annotations to Thirteen Classics, which is so thick that you can’t finish reading it all your life. It’s too complicated. Therefore, Zhu Zi made a simplification and simplified it into "Four Books", "University", "The Analects of Confucius", "Mencius" and "The Doctrine of the Mean". In 1182, he annotated these four books, and then published them as "Notes on Four Books", which even became the basic textbook and standard answer of the imperial examination after the Yuan Dynasty. There is also a book "The Records of Recent Thoughts", which is an introductory reading of Neo-Confucianism. This book is highly valued by Zhu Zi, because he thinks that the "Four Books" are the steps to enter the "Five Classics", and how to enter the "Four Books"? By reading the recent thoughts. Therefore, he said that I compiled this book just to provide a reader for people who have no conditions at home, or who don’t have good teachers in the countryside and don’t know how to study Confucianism and Neo-Confucianism. You will probably enter the threshold of Neo-Confucianism after reading Recent Thoughts, and these two books will become new classics of Confucianism. This is the first, he simplified the classics.

Secondly, it constructs a conscious philosophical system. Mr. Chen Lai, the president of Tsinghua University National University, wrote A Study of Zhu Xi’s Philosophy, and he summarized Zhu Xi’s philosophy into the theory of regulating qi, the theory of mind and nature, and the theory of understanding things. Chen Lai didn’t talk about ontology, theory of human nature, epistemology and so on according to the discussion of western philosophy, but Mr. Chen Lai’s three theories completely covered all categories of western philosophy. Therefore, Zhu Xi’s philosophy is completely independent, and there is no way to frame it with western philosophy and systems. Conversely, western philosophy cannot cover Zhu Xi’s philosophy, and his philosophy also includes his social philosophy, educational philosophy, historical philosophy and artistic philosophy, which can be described as profound.

Thirdly, Zhu Xi rebuilt a complete and systematic Confucian etiquette system, which is very important. This ceremony should not be simply understood as a polite ceremony. Ceremony is a unique cultural phenomenon in Chinese. Chinese values ceremony, follows ceremony and respects ceremony. However, from the end of the Tang Dynasty to the Song Dynasty, due to frequent wars, the ceremony was seriously damaged. Song established a set of ritual system, but after the demise of the Northern Song Dynasty, by the Southern Song Dynasty, ritual was almost lost. Therefore, Zhu Xi began to study ancient rituals and re-established a complete set of rituals for the country, from the national rituals to the local rituals of each county and state, to the rituals of the common people.

There is an old saying in China that courtesy is no less than that of Shu Ren, that is, courtesy only applies to people above the literati class. So does it mean that the scholar-officials are polite, but ordinary people can not be polite? No, it just doesn’t need to be so particular. Because the ritual system in China is very complicated, you should have at least the economic ability to speak about the ritual system, at least the ancestral temple, tools and clothes for sacrifice, etc., so for the people, because the productivity level was very low at that time, the people’s economic ability could not do these things, so they didn’t ask for such things. But it was different in the Song Dynasty. With the social and economic development in the Song Dynasty, the people already had such economic ability, so Zhu Xi also established a ceremony for the people. He wrote a book called "Family Ceremony".

Fourthly, Zhu Xi filled the gap between cosmology and mind theory for Confucianism. Confucius’ Confucianism focuses on self-cultivation, keeping the family in order, governing the country and calming the world. He has not had time to integrate his theory into the study of the origin of the universe and human nature. Confucianism after Confucius, such as Mencius, has already involved the theory of mind and nature, but it has not formed a systematic and complete theory. At this time, in response to the challenge of Buddhism, Zhu Xi actively and comprehensively responded to these two original problems, and built a self-contained theory of Taiji, Qi and Mind, which filled the two shortcomings of primitive Confucianism. This is the most important theoretical innovation in the history of Confucianism.

Fifth, Zhu Xi constructed a discourse system, which is an important manifestation of cultural self-confidence and cultural consciousness. If a nation, a country, an academic and a set of theories do not have an independent and systematic discourse system, it indicates that they are not mature. The Chinese nation has had its own discourse system since ancient times, and China Confucianism has formed its own discourse system in the long-term development and dissemination process. However, after the Tang and Song Dynasties, due to the influence of Buddhism and Taoism, the discourse system of Confucianism was seriously eroded. More importantly, due to the invasion of Buddhism, problems in many fields have gone beyond the original scope of primitive Confucianism, and the discourse system of Confucianism has gradually shown an embarrassing state, and there is no way to discuss it with Buddhism. Zhu Xi has effectively established a brand-new discourse system that can cope with new problems and challenges. For example, he said infinite Tai Chi, different principles, the nature of destiny, the nature of temperament, the respect for poor principles, the understanding of things and so on. Zhu Xi’s discourse system covered all aspects of philosophy, scholarship, life, society, politics and life at that time, which made it possible for Confucianism to meet various challenges and created conditions for the further development and research of Confucianism.

To this day, the discourse system he founded is still a challenge for us to deal with western academics, including western philosophy, politics, psychology and pedagogy. I work and teach in a university. I know that the discourse system in the university is completely western now, and pedagogy is also completely western, not to mention psychology, and so is political science. However, I think that the discourse system created by Zhu Xi can completely meet the challenge of the western discourse system and talk to the west on an equal footing. "Philosophy" itself is a foreign word, borrowed from Japan. We have Neo-Confucianism and Confucianism in China, and its connotation can’t be fully covered by western philosophy. Therefore, it is of great significance to activate and develop the discourse system of Neo-Confucianism formed since Zhu Xi’s time to spread Confucianism internationally and enhance Chinese’s cultural self-confidence and consciousness.

Zhu Zi is a master. He not only integrates the achievements of Confucianism, but also absorbs and transforms the advanced connotations and elements in Buddhism and Taoism. Buddhism is a foreign culture. Zhu Zi was a devout Buddhist in his early years. He wrote an article when he took an examination of people, which was written in full accordance with the Buddhist principles told him by a monk and won the first place. He knows all about Buddhist classics and Taoist classics. He also set up a room at home to draw an alchemist and wrote many Taoist poems. However, after his teacher Li Dong instructed him that you were going the wrong way, he sat down to study Confucian classics. We called this section "Escape from Buddhism to Confucianism" and came back to our traditional culture. So why do I say that Zhu Xi has the ability to build his system and talk to Buddhism? Because he knows Buddhism like the back of his hand. Therefore, he also absorbed the advanced elements of Buddhism, the best example of which is his absorption of the dialectical thinking mode of Buddhism, and thus formed a new thinking mode of Neo-Confucianism-speculation.

(This article is excerpted from the on-site shorthand manuscript provided by the organizer and has not been approved by the speaker. The subtitle was added by the editor. )

Join hands to build a healthy community of human health (shared destiny)

  China’s 22nd aid medical team to Rwanda recently donated a batch of medical and anti-epidemic materials, including medical protective clothing, disposable sterile surgical gowns, medical surgical masks, etc. The picture shows Peng Jikui (left), the captain of China Medical Team, handing over donated materials to Gaxima John, the president of the hospital. Xinhua News Agency reporter Ji Li photo

  "China will continue to support Cambodia in fighting the epidemic" "China is willing to discuss vaccine production cooperation with South Africa and support South Africa and African countries in fighting the epidemic" "The two sides should implement the consensus we reached on deepening vaccine cooperation in COVID-19 and continue to strengthen anti-epidemic cooperation" … … In a recent telephone conversation with foreign leaders, the Chairman of the Supreme Leader expressed China’s firm determination to support relevant countries and regions in fighting the COVID-19 epidemic.

  Over the past two years, the Chairman of the Supreme Leader has repeatedly elaborated on the significance of building a healthy community of human beings on the international stage, and put forward a series of major initiatives and measures, which have been widely recognized by the international community and brought light and hope to the world to break through the epidemic to the dark.

  The epidemic situation is still repeated, and unity against the epidemic is still a major event in the world at present and in the future. In the face of the epidemic challenge, China adheres to the concept of human health community, unswervingly promotes international cooperation in epidemic prevention and control, and unswervingly provides support to all countries, especially developing countries, in fighting the epidemic, showing that it is a big country with the world in mind.

  China’s idea is deeply rooted in people’s hearts — —

  "the best way to achieve health and safety for all"

  COVID-19 epidemic is the most serious epidemic of infectious diseases in the world in the past century. In the face of the sudden severe epidemic, China adheres to the principle of putting people first and life first, and has made great strategic achievements in epidemic prevention and control, and handed over an anti-epidemic paper that can stand the test of time and history. China has joined hands with other countries in the world to overcome the difficulties, and has contributed important wisdom and strength to the global fight against epidemic diseases.

  "China is willing to work with France to promote international cooperation in epidemic prevention and control, and support the United Nations and the World Health Organization to play a central role in improving global public health governance and building a healthy community of human health." In March, 2020, when the Chairman of the Supreme Leader sent a message of condolence to French President Macron about the epidemic in France, he first proposed "building a healthy community for human beings".

  On March 26th, 2020, G20 leaders should hold a special summit in COVID-19. At the summit, the Chairman of the Supreme Leader put forward four initiatives: resolutely preventing and controlling the COVID-19 epidemic, effectively carrying out international joint prevention and control, actively supporting the role of international organizations, and strengthening the coordination of international macroeconomic policies, which pointed out the direction for global unity against the epidemic;

  On May 18, 2020, at the opening ceremony of the video conference of the 73rd World Health Assembly, the Chairman of the Supreme Leader announced that China would support five measures of global anti-epidemic cooperation, including providing US$ 2 billion in international aid within two years, and China COVID-19 vaccine will be used as a global public product after it is developed and put into use, which will inject important impetus into global solidarity and anti-epidemic;

  On June 17, 2020, the Chairman of the Supreme Leader put forward a series of important initiatives and propositions at the special summit of China-Africa solidarity against epidemic diseases, which showed the firm determination of China and Africa to unite against epidemic diseases and overcome the difficulties together, and pointed out the way forward for China-Africa cooperation against epidemic diseases and pragmatic cooperation.

  On May 21, 2021, at the Global Health Summit, the Chairman of the Supreme Leader further put forward five proposals to promote international anti-epidemic cooperation, and announced five major measures to support global anti-epidemic cooperation, injecting strong confidence into the world’s early victory over the epidemic and economic recovery;

  On January 17, 2022, at the video conference of the World Economic Forum, the Chairman of the Supreme Leader once again stressed that all countries in the world should strengthen international anti-epidemic cooperation, actively carry out drug research and development cooperation, build multiple anti-epidemic defense lines together, and accelerate the construction of a human health community;

  … … … …

  International people have pointed out that "building a human health community is the best way to achieve health and safety for all", and "China has actively carried out international anti-epidemic cooperation, showing the role of a big country, and the concept of a human health community has become more deeply rooted in the hearts of the people".

  China keeps his word and does what he says — —

  "Showing the spirit of generous and selfless international cooperation"

  Action is the most vivid language.

  China has shared epidemic prevention and treatment programs with 180 countries and more than 10 international and regional organizations; Sending 37 medical expert groups to 34 countries; Providing a large number of anti-epidemic materials to more than 150 countries and 14 international organizations … … To build a healthy community of human beings and promote international cooperation against epidemic diseases, China has become an active activist in practicing the concept of a healthy community of human beings.

  China has provided more than 2.1 billion doses of vaccines to more than 120 countries and international organizations, making it the largest supplier of vaccines to foreign countries. China has successively transferred technology to 20 countries and cooperated in vaccine production, forming an annual production capacity of 1 billion doses of vaccines overseas. China vaccine spans thousands of waters in Qian Shan, protecting the health of thousands of people in Qian Qian.

  Calasans, a Brazilian nurse, works in the intensive care unit of Emilio Ribas Institute of Infectious Diseases in Sao Paulo. She received the first dose of China vaccine on January 17th last year, and was also the first vaccinator in Brazil. With the continuous promotion of vaccine cooperation between China and Brazil, about 68% of the population in Brazil has completed the whole vaccination of COVID-19 vaccine. "My wish made a year ago has come true. Most people in Brazil have been vaccinated with COVID-19 vaccine, including my mother and grandmother." She said, "People are increasingly trusting the China vaccine, which is a life-saving vaccine."

  In Zimbabwe, thanks to the China vaccine, victoria falls became the first town in the country to achieve mass immunization. ZTN TV, the mainstream media in Tianjin, specially produced a documentary for this purpose, praising the Tianjin-China vaccine cooperation project for building a "health shield" for victoria falls. It is described in the documentary: The reason why Waterfall City can get out of the epidemic so quickly and become one of the first tourist destinations in southern Africa is due to the strategic decision of COVID-19 vaccine cooperation between Tianjin and China.

  "China has provided vaccines to many countries and international organizations, including Pakistan, and its contribution to the global anti-epidemic is indelible." Munir Akram, President of the United Nations Economic and Social Council and Pakistani Permanent Representative to the United Nations, said, "China supports the global anti-epidemic and demonstrates the spirit of generous and selfless international cooperation."

  Set an example for uniting against the epidemic — —

  "China’s support is crucial to multilateralism."

  The epidemic situation is a centralized test of the global health governance system and a test of multilateralism. China has always maintained and practiced true multilateralism, unswervingly promoted international cooperation against epidemic diseases, and persisted in working with the international community to jointly promote the building of a healthy human community.

  The Chairman of the Supreme Leader pointed out that "all the global problems facing mankind cannot be solved by any country alone, and global actions, global responses and global cooperation must be carried out", and "China will continue to hold high the banner of true multilateralism, adhere to the intersection with the world and keep pace with the times, and make greater contributions to global development while realizing its own development".

  China firmly supports the United Nations and the World Health Organization to play a leading role in the fight against the epidemic, and firmly supports strengthening the global public health system and improving the ability to cope with global challenges. China stressed that it is necessary to strengthen the role of the World Health Organization, promote the prevention and response to global disease pandemics, firmly secure the fence of safeguarding human health and safety, and build a healthy community of human beings.

  The "vaccine gap" has become the biggest obstacle to overcome the epidemic at present. Only 5% of the population in low-income countries are fully vaccinated, which is far from the vaccination rate in high-income countries, which will further aggravate global inequality. Not long ago, China signed an agreement with the Global Alliance for Vaccine Immunization to donate $100 million to the COVID-19 Vaccine Implementation Plan to distribute COVID-19 vaccines to developing countries. China firmly promotes the fair distribution of vaccines around the world, which will help to achieve the goal of vaccinating 70% people in all countries by the middle of this year as soon as possible.

  "China’s support is crucial to multilateralism." UN Secretary-General Guterres said that in a world full of uncertainties, China firmly upholds multilateralism, fairness and justice, the purposes and principles of the UN Charter, and gives certainty, confidence and hope to the world.

  Those who observe the situation are wise, and those who follow the trend are wise. China will, as always, join hands with all parties and make new contributions to building a healthy community of human health.

Expose Cai Xukun’s current situation!

Today, although Cai Xukun is temporarily unable to appear in China, his influence in overseas markets cannot be underestimated. His albums have sold more than 10 million copies on foreign platforms, which is enough to prove his strength and popularity on the music road. At the same time, his fans are also working hard to create more exposure opportunities for him and look forward to his early comeback in China.

Despite the ups and downs, Cai Xukun has always maintained his passion for art and his desire for success. He understands that in order to gain more support from fans, he must continue to work hard to create more excellent works. In addition, he is also actively engaged in public welfare, using his influence to help those in need and give back to society.

Looking back at Cai Xukun’s growth process, we can see the ups and downs and rebirth of a traffic star. His story tells us that in the ever-changing stage of the entertainment industry, stars need to be vigilant and constantly challenge themselves in order to gain a foothold in the highly competitive market. At the same time, the power of fans cannot be ignored. It is their support and encouragement that provides Cai Xukun with the strength to counterattack and rebirth.

All in all, Cai Xukun’s experience has provided valuable inspiration for celebrities in the entertainment industry. No matter what kind of difficulties they encounter, celebrities need to have firm beliefs and face them bravely. At the same time, cherish the support and trust of fans and repay their love with excellent works. Only in this way can they stand tall in the wave of the entertainment industry and realize their artistic dreams.

Omnidirectional active safety is the real skill, ask the new M5 omnidirectional anti-collision system to lead the same level

Recently, Yu Chengdong’s remarks at the "16th China Automotive Blue Book Forum" have attracted widespread attention and caused waves in the automotive industry. He claimed that the first omnidirectional anti-collision system not only has all-round protection capabilities for forward, lateral and backward, but also exceeds the existing industry standards in some performance. With the go LIVE column of Yiche’s "Easy Start" column, the active safety capabilities of the new M5 and three popular new energy vehicles are also evaluated horizontally. Let’s take a look at who has the higher active and passive safety factor!

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In daily driving, it is inevitable that there will be some unexpected situations. In the face of the "corner and stationary vehicle" scene, the new M5 has excellent performance in recognition, emergency braking and collision avoidance. Even if the speed is 80km/h, it starts to stop in time, while the ideal L6 and Tesla Model Y failed to complete this round of testing.

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In the obliquely distributed cone barrel test, the new M5 drove to the 90cm and 60cm piles at 100km/h and 60km/h, respectively, and could automatically stop. Model Y and L6 could recognize the 90cm and 60cm piles at 60km/h, but there was no prompt or braking action.

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In the test, the ideal L6 and Tesla Model Y did not recognize the lateral risk when the water horse invaded the lane. However, the new M5 recognized the lateral risk and avoided the danger by interfering with the steering in the opposite direction of the obstacle.

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In the test of reversing pedestrians and reversing vehicles, the Wenjiexin M5 can accurately identify and stop vehicles. The Ideal L6 and Tesla Model Y are not equipped with backward AEB and did not participate in this round of testing. It is worth mentioning that looking at the mainstream products of various car companies in the industry, there are few vehicle configurations.

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Because the whole system is equipped with HUAWEI ADS 2.0 high-end intelligent driving system as standard, and adopts the "lidar + visual perception" fusion solution, the new M5 has successfully passed a number of tests. The ideal L6 only has the high-end Max version to provide lidar + visual fusion perception solution, and the Pro version only provides pure visual solution. Tesla Model Y only provides pure visual solution.

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In terms of passive safety, the Wenjie new M5 is also worthy of praise. The high-strength steel used in the body accounts for more than 60%, of which hot-formed steel accounts for 19.5%, which has the characteristics of ultra-high tensile strength. Combined with the cage safety body, the torsional stiffness reaches 1.5 times that of Tesla Model Y, which is worthy of "small land".

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In terms of performance, the new M5 adopts the same series of M9 front four ball head double fork arm, rear multi-link independent suspension, the only all-aluminum chassis in the same class, combined with HUAWEI DATS 2.0 and star ring scatter, Metropolis red new color scheme and other advantages, not only flexible driving control, but also stable opening.

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The series of AEB active safety auxiliary features have been verified in many instances. For example, cyclists who suddenly appear in the field of vision can be quickly identified by the active safety function of the M5 and stopped in time to avoid accidents.

2

(The picture comes from the Internet.)

Are you looking for an SUV that takes into account high-end smart driving, omnidirectional anti-collision ability and strong performance? I think as an all-round powerful player of the rim, the new M5 must be the first choice! And the starting price is 249,800 yuan, and this month you can also enjoy up to 35,000 yuan of car purchase rights, including: ADS high-end function package subsidy rights worth 20,000 yuan, optional rights worth 12,000 yuan and cash rights worth 3,000 yuan.

Douban 9.6 points! Why is Happy Departure so good?

"Re-employment Men’s Team" ensemble "Happy Start Again" scored 9.6 points for Douban, which became a high-profile variety this summer. Analyzing the successful methodology of Happy Departure is closely related to its program positioning, guest lineup and fan interaction. At present, the second season of the program has been decided, but whether such a high score can be continued is also faced with many problems such as program planning and capital control.

author | Guo Xuemei(Author of cultural industry review, researcher of Sanchuan Huiwen Tourism Research Institute)

read and edit | Time

edit | Peninsula

source | Cultural Industry Review

In July this year, a variety show called "Happy Start Again" became the biggest surprise since the beginning of the year. 0713, the living variety show, the re-employment men’s group and the poorest variety show became the terms that must be mentioned when talking about this program.

At present, the program has been rated 9.6 points in Douban, with over 110,000 people rating it. It is another high-profile domestic variety show after Extreme Challenge and Detective Star. As a pure domestic original reality show, the program has surpassed Douban’s high-scoring reality show Han Zong’s new journey to the west, which proves the originality of domestic variety shows.

With constant praise and Amway, although the program is not well-known, it has also been broadcasted by Mango tv and Southeast Satellite TV, which also makes the fans of the program a little happy. As a domestic variety show produced by a domestic team, "Happy Departure" has a unique way of success. The audience likes their baggage-free, talented and talented, and is also moved by the friendship accumulated by the six-member group in the program for 15 years …

Re-employment Men’s Team and Happy Start Again

When it comes to the re-employment of the men’s team and Happy Departure, we must first talk about the program Welcome to the Mushroom House, because this is the source of the birth of Happy Departure.

"Welcome to Mushroom House" is a derivative variety specially prepared for "Life I yearn for 6", in which the six brothers (Chen Chusheng, Awakening, Ahu、Yue, Land Rover, Wang Zhengliang and Bird) of the re-employment men’s team were invited in the first and second phases. Although "Welcome to Mushroom House" and "Life I yearn for 6" are both slow variety modes of "Mushroom House", the variety effect of the former is hard for the latter to have.

Whether it’s the "Re-employment Men’s Team" in Welcome to the Mushroom, or the rock version of "Xiao Fang" sung by brothers and the hairstyle of killing Matt in ancient times, the audience will be more curious about them.

Then, fans began to shout online that the program group was "not enough to watch", and Daqian Film, the production team of Welcome to Mushroom House, began to take over the production of their group ensemble "Happy Start Again" and broadcast it live to attract online investment for the program, and finally won two advertising sponsors, namely, Wugu Dojo and RIO.

Whether it’s the "Re-employment Men’s Team" in Welcome to the Mushroom, or the rock version of "Xiao Fang" sung by brothers and the hairstyle of killing Matt in ancient times, the audience will be more curious about them.

Then, fans began to shout online that the program group was "not enough to watch", and Daqian Film, the production team of Welcome to Mushroom House, began to take over the production of their group ensemble "Happy Start Again" and broadcast it live to attract online investment for the program, and finally won two advertising sponsors, namely, Wugu Dojo and RIO.

△ "Happy Start Again" program producer Weibo

With a sponsor, the program can be prepared. From planning, shooting to broadcasting, "Happy Start Again" actually took only about two months, and the time was hasty. In addition, due to the lack of budget, the program was "downgraded" and became a B-class variety show, and this program was also dubbed "the poorest variety show in history".

The program is poor, but the content itself still attracts praise from old and new audiences. First, all kinds of jokes from Welcome to the Mushroom are still continued and developed, like many ancient stalks with their own labels, such as Ahu、Yue’s divorce stalk, Bird’s wedding singer stalk, Chen Chusheng’s champion stalk, etc. Wang Zhengliang is called "the king of rotten stalks" by virtue of every unexpected explosion stalk.

△ Bird was dubbed the "wedding singer" because he sang his hottest "Guest" at the Vision Wei wedding.

△ Ahu、Yue has repeatedly searched for hot search due to divorce.

Second, in addition to the game link of "Welcome to Mushroom House", games such as "Connecting Words and Making Sentences" and "123 Woodenhead" are added. Moreover, because this program belongs to their own group ensemble, the brothers are also very open in the program. They not only make their own cue process and add drama, but also take the initiative to find a job in the case of owing food and accommodation for the program group, and make an appointment with their friends’ crew and experience a group performance life.

△ Brothers tease each other, full of drama.

△ Brothers experience group performance life, and write and play "Huluwa" during the break.

At present, the first season of "Happy Start Again" has been broadcast four times. Compared with "Welcome to Mushroom House", the former makes the program more "good-looking" in the later stage, and many expression packs of re-employment men’s teams come from these magical clips.

△ Bird’s big eyes and big face special effects produced in the post-production of the program became the audience’s favorite expression pack.

Of course, the brothers’ transparent thinking also locked their fans from a higher dimension. What my brothers did and said was combined with their own personal experience of "difficult employment". The unpretentious and sincere expression made fans like this group from the bottom of their hearts.

Speaking of this, we must talk about their past, because many of my brothers reached their peak in 2007, and then they encountered various things that led to a decline in heat and no resources to keep exposure. Bird himself took part in Creation Camp a few years ago, competing with a group of players of different ages. They became "paste people" without a program invitation, and they took the initiative to win the group and seriously advertised to the advertisers of the Grain Dojo, so that the mentality of seizing the opportunity and not letting go made the audience feel funny and crying.

△ Land Rover’s speech after experiencing group performance life

The beauty of "Happy Departure" lies in that it not only continues what many viewers like in "Welcome to Mushroom House" into the new program, but also digs more and more soft and beautiful things for brothers.

The Successful Methodology of Happy Start Again

According to the "2021 China Variety Annual Insight Report" released by Yien Data, in 2021, the top three variety types that won the audience’s praise were talk shows, documentaries and interviews, and the reality show variety types were not among them. As a member of the reality show variety show, Happy Departure has received such eye-catching audience feedback, which is closely related to the positioning of the program, guest lineup and program interaction.

Program Orientation: Music+Travel, Outdoor Variety Mode Innovation

Since the re-employed men’s groups are all born in Happy Boys, singing is their hobby and work, and the group comprehensive program is set as outdoor travel variety. However, because the brothers are carrying musical instruments anytime and anywhere, they can sing everywhere, and the program has the characteristic label of "music+travel", which also contributes a lot to the variety itself. Whether it is going to a desert island to survive, or experiencing group performances and chatting at night by the sea, the brothers can hum and sing anytime and anywhere.

At present, there are two common modes of many outdoor variety shows in China. One is to support the whole program by intensive variety shows, and the audience is attracted by such frequent interactions, such as Running, Travel Notes around Youth, and the other is to create something to watch by relying on the conflict of program guests. Flowers and Teenagers belong to this category.

The mode of music+travel is a relatively rare mode at present, but Happy Departure is not the first music+travel reality show in China. Previously, such a mode has been set up in various arts such as City of Meeting, Walking and Singing, but the difference is that these programs emphasize the purpose of song creation, that is, the program will require guests to travel to a certain place and then create related songs, and the purpose of travel designed for music creation is obvious.

It is rare to combine simple music creation, singing and travel reality show like Happy Departure, and its success can also show the audience’s recognition of this model. So far, it has been reported that similar fast girls’ ensemble "Summer when I Want to Sing" and "My Style and My Show" are being prepared, but their broadcast effect remains to be seen.

Guest lineup: multiple labels, with cross-circle effect.

Because the brothers of Happy Departure are all born in the top 13 fast men in 2007, although their popularity is not high at present, they still have a good foundation in certain age groups, especially this group of viewers who have experienced too fast men’s draft, such as Chen Chusheng’s "Did anyone ever tell you" and Ahu、Yue’s "Can you forget", which may be the mobile phone ringtones they have set.

△ "Welcome to the Mushroom House", the songs in the re-employment men’s team ranked pk.

In addition, "Happy Departure" itself takes "Fast Men Reunion Travel" as an important topic, and the repeated historical memories of fast men in the program give people a feeling of returning to the past, which is easy to poke the nostalgic complex of this group of old fans, thus promoting their desire to watch.

However, if we simply capture this audience, "Happy Start Again" may not get such good audience feedback. The key is that they can also be loved by many young people at present. On the one hand, the brothers of the men’s team are "musicians", and their professional ability is very resistant to fighting. They can sing and create at any time in the program ("What a suck" and "I cried and I cried again" are the stalks in the program and the impromptu songs they created), which makes the young audience very recognized for their talents.

△ The "Deserve It" inspired by "Mushroom House" has become the theme song of the program.

On the other hand, some brothers have their own unique skills. For example, when they wake up, they often shoot "The Daily Life of the Old Singer" for other brothers spontaneously, which is dubbed by netizens as "Little Genius of vlog Editing". It is fun and interesting, and is recognized and loved by many young audiences, which also urges them to archaeological their older brothers’ previous programs and understand their past 15 years’ history.

△ "The Daily Life of the Old Singer" filmed by Awakening

In fact, in the domestic reality show, there are few variety guests who have such cross-circle effect. Comedy variety coffee Jia Ling, Yang Di, and singer variety coffee Charlie are among the better guest types, while the variety guests who are biased stars are generally difficult to get multi-circle recognition in variety shows.

However, after knowing this theory, most variety shows will be added by selecting various types of guests in order to cover all kinds of audience groups. It is not uncommon for singers, comedians, talk show actors and film and television drama actors to gather in one variety show.

Program interaction: emphasize participation and cultivate unique fan feelings

As mentioned above, "Happy Start Again" faced obstacles in budget, advertising sponsorship and other aspects in the early preparation, and this variety show was finally broadcast smoothly, which has an inseparable relationship with the fans of the show. On this basis, "Happy Start Again" conforms to this characteristic and creates a unique strong fan interaction.

In the pilot film of the program, the program group initiated the fan interaction of the group name, and several brothers published a solicitation in Weibo, asking netizens to offer suggestions and think of a name for the program, which also led to the circle of funny names such as "Nobody cares", "No more crazy and older" and "Brothers who behave badly" in the program. Fan interaction doesn’t end like this. The program group also plays this part of the clip, so fans who are selected by their brothers to read their names will have more satisfaction.

Not only the name of the program, but also the unique interaction between "dining tables" (the fans’ names of brothers) and their brothers, as well as the Amway of the Grain Dojo. The program was recorded and broadcast because of advertising sponsorship. Both the brothers of the men’s team and the audience of the program are very grateful to it. The brothers sang for the Grain Dojo in the program, and the fans bought instant noodles in the Grain Dojo in their daily lives. I hope they will continue to sponsor the second season of Happy Departure. To some extent, this is also a way to strengthen the relationship between fans and brothers. When guests and fans see each other’s efforts and intentions, it is easier to empathize with each other.

In fact, fans’ participation in the recording of official programs is not unique to Happy Start Again. For example, Running and Happy Camp have had interactive design of related links, thus mobilizing fans to be active and increasing the degree of topic. Different from these programs, the interaction of Happy Go Again is based on the unique relationship established by the program group, guests and fans, because no matter which side knows more or less the hardships of program preparation and investment promotion, they also understand that it is not easy to broadcast variety shows. The interactive design of the group name determined by the audience can show that the program group is interested in cultivating this special audience feeling.

Can the high score of "Happy Start Again" be continued?

According to Weibo released by Zhao Linlin, the producer of Happy Go Again, Happy Go Again has already started to prepare for the second season. At present, the high score of 9.6 in Happy Go Again has hit a large number of domestic variety shows, but it will take time to consider whether this popularity can continue into the next season or even more similar programs.

On the one hand, producer Zhao Linlin indicated that the second season show will still retain the favorite men’s team brothers, but the new problem is whether the brothers can still have the mentality of the first season after the success of Happy Departure. Brothers like Ahu、Yue, Bird and Lu Hu are frequently invited by the show. Excessive consumption of the re-employment men’s team may also make "Happy Departure 2" enter the dilemma of boring guest output.

△ "Happy Start Again" producer Weibo

On the other hand, the variety show "Happy Departure" may also face the dilemma of comprehensive N generations. With the high voice of the audience and the soaring word of mouth, the influence of advertisers and other capital on the production of the program may gradually show up. In the first season, fans are struggling to get advertisements, but in the following seasons, it is easy to turn into an embarrassing situation in which the program is full of advertisements. How to debug the collocation of advertisements and program content is an important topic that Happy Departure will face in the future.

And the program "Happy Start Again" itself also has a fatal weakness, that is, the program planning is not strong. Many viewers said that the success of the first season was almost entirely due to the chemical reaction of the brothers of the men’s team, and the design of the variety show was not brilliant, such as guessing the lyrics and 123 Woodenhead, which were very traditional games without their own characteristics. However, the director of the program group also said that he would plan the second season’s programs well and strive to "empower artists, not consume them".

△ crossword puzzle in the program

The first season of "Happy Departure" is coming to an end, but the audience’s love and affection for the re-employment men’s team will not end, and the high score of "Happy Departure" also provides practitioners with various production considerations. Domestic variety shows are not without originality, and they can still find their own way to success as long as they are careful.

  

The next unicorn company or internet parking?

  This paper comes from the research report of CITIC Securities.

  At present, there are five modes of Internet parking: parking information sharing, whole process optimization, parking reservation B2C, parking sharing P2P and parking service.

  The present situation of traditional parking industry in China includes four major pain points: large gross gap, scattered structure, scattered management and low level of intelligence. This directly leads to many problems, such as hard to find a parking demand side, poor parking experience, high vacancy rate of parking supply side and high management cost.

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  Nowadays, with the development of the Internet, social networks oriented to C-terminal and e-commerce oriented to commodities have become increasingly mature, especially in the era of mobile Internet, with the universal networking through intelligent terminals and C-terminal, the basic environment such as mobile payment has become increasingly complete, and the conditions for the Internet to sink into the physical industry have also matured.

  "internet plus Parking" connects the scattered parking lots through the Internet, breaks the information island and realizes the optimal allocation of limited parking resources. Under the three driving forces of sharing economy, capital influx and favorable policies, various parking Apps have emerged in internet plus parking market. According to incomplete statistics, there are far more than 100 parking Apps in China at present.

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  Then, after the cake gradually appeared, what is the real status quo of domestic Internet parking development? What are the potential development and investment values?

Four types of players

  There are four main types of Internet parking players: 1) Entrepreneurial companies; 2) Intelligent parking equipment vendors; 3) municipal traffic control department; 4) BAT。At present, mainly startups and smart parking equipment vendors, BAT is only slightly involved.

  Entrepreneurial companies:Internet parking is on the rise, and a large number of entrepreneurial companies are pouring in, such as parking knowledgeable person, ETCP, Tintin Parking, E-parking, etc. The resources of entrepreneurial companies are short-board, as long as the asset model is light.

  Intelligent parking equipment vendor:Taking advantage of the east wind of "internet plus", the intelligent parking equipment supplier has transformed and upgraded from a simple intelligent parking software and hardware provider to a complete solution provider of "intelligent parking equipment+cloud platform +APP", which has the advantages of software and hardware technology, and at the same time, the settled parking lot customers constitute resource advantages. Such as worry-free parking, Jieshun Technology (Jieshun Parking), Anjubao, Cubic Holdings (Hangbai) and so on.

  Municipal traffic control department:Municipal traffic control departments have mastered roadside parking spaces and off-street public parking spaces (taking Beijing as an example, the municipal government has mastered 16.65% of parking spaces), which has resource advantages, strong financial resources and strong integration ability, such as Shenzhen Road Traffic Management Affairs Center (suitable for parking) and Shanghai Municipal Transportation Commission (Shanghai Parking).

  BAT:Unlike "taking a taxi in internet plus" which is monopolized by "Ali+Tencent", BAT is still slightly involved in "parking in internet plus". Tencent uses WeChat WeChat official account+WeChat Pay, Baidu uses Baidu Map+Baidu Wallet, and Ali uses Alipay+Gaode Map+Cube Holdings to cut into Internet parking, mainly integrating and embedding parking apps with maps, payment applications and traffic portal applications.

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Five modes

  At present, there are five modes of Internet parking: parking information sharing, whole process optimization, parking reservation B2C, parking sharing P2P and parking service.

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  Parking information sharing: light assets+integrated data+entry service, saving search cost.

  This mode makes full use of the existing intelligent parking equipment in a light asset way, and connects the intelligent parking lot to the internet through the meter, intelligent parking management system, parking garage card issuing machine, etc., integrating real-time free parking information, breaking the information island, realizing the sharing of parking space information, providing users with parking space search recommendation and parking space navigation service, and saving the search cost (saved search cost = (vehicle cost per unit time+owner time cost) × saved parking space search time). In addition, static information of the parking lot is also collected, including name, location, total parking spaces, POI information of exit/entrance, business hours, charging standards, photos, etc. Some apps also integrate information of service facilities around the parking lot, such as car washing and charging piles. The core of this model is information, and the key is wide coverage, accurate and reliable real-time free parking space information.

  Advantages: light assets, can be copied quickly at low cost. The bottleneck is that it is difficult to form wide coverage, accuracy and reliability of real-time parking space information: the intelligent level of parking lot is low, the data standards are different, and the integration is difficult; Parking lot operators are not willing to open data for free. Therefore, some apps predict and estimate the number of free parking spaces through algorithms, and calibrate and supplement the integrated data. At present, the accuracy of most APP static information needs to be improved, and the reliability of real-time spare car information is worrying.

  Profit model: free sharing of parking space information; Cut into the parking space reservation from the approach service, and may charge trading commission in the future; Realize traffic realization through automobile aftermarket (such as parking in knowledgeable person); Provide real-time parking space data service to navigation and map merchants, and realize data realization (Parkme).

  Typical cases: Parkme in the United States and parking in knowledgeable person in China.

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  Whole process optimization: emphasizing assets+paving equipment+process service, deeply involved in parking lot operation.

  By laying intelligent parking equipment, this model realizes the intelligentization and internetization of parking lots, provides parking optimization services for C-end car owners in the whole process of empty parking space search/matching, parking space reservation/reservation, parking space navigation, reverse car search and quick payment (often focusing on the two major pain points of "parking space search, navigation" and "payment"), and at the same time, deeply intervenes in parking lot operation management, so as to increase the leakage for B-end parking lot users. Offline resources are exclusive, and the core of this model is standardized and rapid replication, robbing parking lot resources.

  Advantages: heavy assets, high viscosity after entering the parking lot, and the real-time parking information obtained is more accurate and of high quality. The bottleneck is that the offline line is too heavy. Entering the parking lot needs to be broken through one by one. The negotiation of benefit sharing, the installation, renovation, maintenance and upgrade of smart equipment are slow, and it is difficult to standardize and copy, which requires a large number of push teams. Most domestic players (such as ETCP, worry-free parking, etc.) even adopt the strategy of giving away equipment for free to accelerate the penetration of parking lots, but they need strong capital support.

  Profit model: free for C-end users; Assist the B-end parking lot operation management to improve operation efficiency, reduce labor costs, increase turnover rate and income, and it is expected that charging parking fees to the parking lot will be the main profit point; Extend to the category of "car life" including washing, maintenance and repair, and cut into the automobile aftermarket to realize traffic realization.

  Typical cases: Streetline in the United States, ETCP in China, worry-free parking and suitable parking.

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  Parking Booking B2C: Parking Ctrip Mode

  This model is similar to "Ctrip", which connects parking lots and provides parking reservation service. The parking lot operator publishes the information of the parking spaces that can be reserved through the platform, and the owner inquires and reserves on the platform to ensure that there are parking spaces. Because of the low level of intelligent parking lot in China, this mode is rarely used.

  The profit model of B2C parking reservation: extracting the reservation service fee.

  Typical case: JustPark in Britain.

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  Parking space sharing P2P: Sharing parking spaces and revitalizing idle parking resources.

  This model provides docking service for car owners who have parking spaces and want to park by building a parking space sharing platform for car owners, which can revitalize the free time of parking spaces, improve the utilization rate of parking spaces, generate income for car owners and solve the parking problem for car owners. At present, there are two main routes: one is using light asset mode, such as Sweetch and MonkeyParking, and the other is using intelligent ground lock, Internet of Things parking lock +APP mode, such as Tintin parking and leisurely parking.

  The problem of P2P parking sharing mode tends to rely on flexible social interaction, underestimating punctuality and unexpected situations, which can easily lead to poor customer experience, and it is difficult to regulate reasonable and unexpected emergencies. At the same time, the P2P mode of parking space sharing not only involves platforms and direct users, but also inevitably involves property and parking management companies, which constitutes the bottleneck of offline promotion. In addition, in the main application scenario, the two sides of high-frequency trading may collude to bypass the platform.

  Profit model: participation in parking space sharing generates revenue sharing. Because it involves property and parking management companies, some apps also let property share some revenue (such as Tintin parking).

  Typical cases: MonkeyParking in America and Tintin Parking in China.

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  Parking service: Artificial berthing has the clearest profit model.

  In this mode, the parking agent is used for parking, which completely liberates the owner from parking difficulties, saves the owner’s time cost, and revitalizes the idle parking resources in the accessories of the parking agent, exchanging time for space.

  Bottleneck of valet parking mode: The car has been out of the owner’s control for a long time, and the safety and trust problems are the main obstacles for the owner to accept parking service mode. Solving these two problems is the core of the promotion of this mode. The main cracking methods are: laying cameras for 24-hour all-round monitoring; After the parking is completed, take photos of the odometer and fuel gauge so that users can compare them when picking up the car; E Daibo independently developed the key storage system of the cloud cabinet car; Substitution insurance, etc.

  Profit model: parking service model has the clearest profit model, charging parking service service fee directly, and its target customers are car owners with high time value and low price sensitivity. At the same time, the automobile aftermarket is also the focus of profit, so it is necessary to wash and maintain the car for the owner during the parking period.

  Typical cases: LUXE and ZIRX in the United States, e-berthing and feibotong in China.

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Development characteristics

  1. The Internet parking market has a vast space.

  Parking difficulties are gradually spreading from first-and second-tier cities to third-tier cities, which is universal. There are 35 cities with more than 1 million cars in China, and the total number of cars is over 60 million. It is expected that these 35 cities will become the core market for Internet parking penetration. If the per capita parking expenditure is 3,000 yuan/year, the parking industry fees in these 35 cities total more than 180 billion yuan. Internet parking permeates the whole parking process, and we believe that Internet parking service providers can get at least 10% of the cake of the whole industry. Regardless of the market increment created after internetization, the market space for Internet parking is more than 18 billion yuan.

  2, multi-party separatist regime, national and regional players coexist.

  Intelligentization is the premise of internet, and the level of intellectualization of parking lots in China is not high, which determines that the road of attaching importance to assets must be experienced. We believe that the whole process optimization model will develop first, and it is unlikely that there will be a winner-take-all situation. The future competition pattern will be: multi-party separatism, and national and regional players will coexist.

  3. Map navigator, traffic portal platform or integrator.

  Map navigators, traffic portal platforms or integrators will open up the "separatist regime" to form a complete urban parking puzzle. Internet taxis connect drivers and C-end users, while Internet parking needs to integrate B-end parking lots to provide services for C-end users. The key to Internet parking is offline. We believe that BAT will play the role of integrating and opening up parking apps by relying on traffic advantages, and it is unlikely to become a direct participant.

  4. The key to success is resources and capital.

  Grasping the resources of high-quality offline parking lot is the key. Different from internet taxi, internet parking is a hard project, and mastering huge and high-quality parking resources is the key. The value of parking APP to car owners increases exponentially with the scale of parking network. After Pang’s parking network is formed, it also constitutes a competitive barrier.

  Capital support decides who can laugh last. Whether it is subsidizing the C-terminal, cultivating users’ habits, or building an intelligent parking network, it needs strong capital strength. Some players have pushed the speed-up equipment for free, which has raised the capital threshold. Backed by giants, introducing resources and flow is a lever. The mobile Internet traffic portal has been occupied by giants such as BAT. Backed by giants, access to resources and traffic import are important chips that stand out.

The 2024 Tik Tok Spring Festival Concert ended successfully, and with the memory of youth songs, I went to a new journey in the New Year!

The 2024 Tik Tok Spring Festival Concert, titled by General Manager Jin Lingguan, ended successfully in Chengdu on January 28th. The whole live broadcast was watched by over 35 million people online, with a total broadcast volume of over 113 million. This year’s theme is "Songs engraved in DNA", which leads everyone to relive the memories firmly engraved in DNA when the familiar melody rings, and feel the fancy collision between Tik Tok’s annual hot songs and the pop classics of the new generation with national singers and artists.

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The Spring Festival limited group made a surprise appearance, and the hot songs presented a variety of stages.

At the 2024 Tik Tok Spring Festival Concert, the stars gathered to perform the unique Spring Festival Concert for everyone. Cai Guoqing, Miriam Yeung, Ella, Ella, Fox Xia, Jason and SNH48 (Yuan Yiqi/Wang Yi/Jiang Shuting/Qinyuan Fei/Lin Shuqing/Eliwa Xu/Zhang Xin/Jiang Shan/Hao Jingyi/Li Jiaen/Wen Ruoqi/Guo Shuang) sang hot songs of vibrato in succession on the concert stage, and they also formed four limited groups to make a surprise appearance, showing a collision spark of diverse styles.

Ella Ella’s world premiere "The Moon in the South" wishes dream-seekers, and the trio of "You were a teenager", "Tropical Rainforest" and "Super Star" ignited youthful memories, which attracted the chorus of the audience; Hu Xia’s youthful golden songs were burned and touched memory of time. The prelude to "Those Years" rang and the youthful Bai Yueguang appeared; Miriam Yeung, the "Tianhou of Sichuan and Chongqing", made the finale appearance, and the first capital was a chorus of the whole audience, which pushed the atmosphere to a climax; JA Jason’s "REMIX Suite" newly edited Tik Tok’s hot songs with rich and ever-changing musical elements, bringing new audio-visual experience to familiar music and igniting the audience; SNH48 interprets youthful enthusiasm, sings the Spring Festival Suite in one breath, and brings the audience into the Spring Festival atmosphere in one second; Cai Guoqing sang the classics again, and sent out the golden song "Three Hundred and Sixty-Five Blessings" which spans all ages and is loved by the whole family. All the staff sang "Love each other" and sent their sincere wishes with this favorite hot song with the most New Year atmosphere in Tik Tok. After the performance, the audience was still unsatisfied, and they asked for extra work and attendance in the comment area of artist Tik Tok’s account.

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At the beginning, when it was announced that there was a blind box cooperation stage, it aroused the curiosity and speculation of many netizens. Until the performance, the cooperative guests and tracks were announced. The performers teamed up in pairs, which was unexpected and unlikely to appear in other concerts. The audience also had commemorative tickets around them, which made the experience full and left favorable comments on various social platforms. "golden times JSNH" group (JA Jason and SNH48) sang a "Dangerous Party", which ignited the infinite enthusiasm at the scene; "Full of Wealth" group (Cai Guoqing and JA Jason) sang "Paper Plane" and "Love Like Fire", presenting youth stories belonging to two generations on the same stage; "Cai Huaheng E" group (Cai Guoqing, Ella Ella) cooperated in "Let’s Jump", and two self-invited E people drove the audience to dance happily; There is also a group of "Sounds like Xia Hua" (Miriam Yeung and Fox Xia) who cooperated again to perform "Spend a Full Moon Night" on the spot, showing the quiet, carefree and delicate New Year.

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The backstage fancy interactive smile welcomes the new year, and the Spring Festival concert ends successfully.

On the stage, each artist sent his annual lyrics blessing to the online and offline audience, full of sincerity, and the offline backstage guests interacted constantly, and the laughter and laughter continued.

SNH48 challenges fancy gesture dance and sends out concert reservation invitations in the form of sweet girls; Fox Xia Miriam Yeung hilariously challenged the sketch dance, and Fox Xia invited Miriam Yeung to form a group online, which triggered a heated discussion among netizens; Fox Xia even teased the elevator after the performance, imitating the popular game "stomping your feet every day" in the station, attracting a large number of netizens to watch. The whole performance was interesting and interactive, which swept through many hot lists in Tik Tok, inciting the whole people to witness the music carnival party. The 2024 Tik Tok Spring Festival Concert will bring together popular star singers, creating a warm and lively multi-stage and opening a chapter for the coming New Year.

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While reminiscing about the melody of the Spring Festival concert, the Year of the Loong is getting closer and closer. Remember to lock in the [Spring Festival Live Season] between the new and the old. From January 25th to February 25th, nearly 200 celebrity big coffee and head creators have been over 100 popular contents for more than 30 days, from returning home during the Spring Festival to reunion on New Year’s Eve, and then to the Lantern Festival. It covers the New Year’s Eve party, the Huacai Heritage Party, the Opera Party, the Chinese New Year Crosstalk Special Session, the Opening Sketch Special Session, the Lantern Festival Comedy Party, the Spring Festival movie live broadcast, the boutique short play, and the series live broadcast of stars and creators, the stage on the cloud, the live broadcast of hundreds of media, etc., so that everyone can find their own flavor of the year in it, and the whole family can laugh and welcome the New Year. This Spring Festival, Tik Tok will be opened at 8: 00 every night, so let’s leave a sentimental, touching and fun memory of the Spring Festival in the Year of the Loong.

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